Real Estate / Construction

Market Assessment of Student Housing

A study for a client interested in developing a student housing project in the Administrative Beirut area and wanted to assess supply and demand of student housing across both university dormitories and furnished apartments. Methodology: Desk research, in-depth interviews with the owners of furnished apartments, and in-depth interviews with university officials responsible for dormitories in the Administrative Beirut area. The interviews helped identify the specifications of available supply, rental rates, marketing efforts undertaken, occupancy rates, supply and demand trends in the market, in addition to other pertinent information. This enabled the client to reach conclusions as to the feasibility of the project and the specifications of the furnished apartments most in demand.
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Price Assessment of Retail Real Estate

A study for a mall operator interested in assessing the supply and demand for retail real estate across the main shopping malls and shopping souks. On the supply front, the client wanted to investigate the rental rates charged, rent evolution, the facilities and services provided, footfall, and the leasing terms. On the demand front, they want to assess the preferences of retailers with regards to the retail mix, outlet sizes, facilities / services provided, and any issues which they considered problematic at their current location. Methodology: interviews with 58 retailers. The study covered outlets across a variety of categories. The findings helped management re-assess their leasing strategy and retail mix.
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Retail Real Estate Market Study

A study for an international client planning to develop a large mall in a suburb of Beirut. The client wished to gain in-depth information on the market supply and demand of retail real estate in Administrative Beirut and Mount Lebanon. In order to reach the client’s objectives, Methodology: Desk research, face-to-face interviews with consumers residing in the catchment area under study, and conducting in-depth interviews with retailers, retail real estate developers, and real estate brokers. Identified the population distribution and growth in the catchment area under study. Identified the shopping patterns of consumers and also their retail expenditure which in combination with the desk research. Forecast the retail expenditure of the entire catchment area. Insights such as preferences of amenities and services to be provided by malls, the optimal outlet size for their retail category, preferred neighboring outlets which allowed the client to decide on the optimal retail mix. Identify the price paid per square meter in malls and in street front outlets which allow the client to devise their price strategy.
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Retail, Hospitality, Office, and Real Estate Assessment

A study for an international commercial developer involved in a joint venture to develop a mixed-use project in a suburb of Beirut. The client in developing the proposed site wanted to assess the feasibility of the project and the various real estate segments under consideration: office, residential, leisure, hospitality, and retail. In order to assess the optimal mix for the location, InfoPro carried-out a supply and demand analysis. The aim of analysis was to provide an economic overview of Lebanon and the Greater Beirut area, the competition level across the various segments under study, the success / failings of the competition, demand drivers and generators, preferred features and facilities, in addition to new and potential development projects currently under construction. Methodology: Interviews with real estate developers, brokers, and experts. Provided an overview of the supply and demand in Greater Beirut specifically for high-end projects. Assessment of street front shopping hubs and malls including performance data by category, tourist data gathered through desk research and interviews with tour operators in order to evaluate demand across various hotel categories. InfoPro also assessed their perception of impact of future supply on hotel ARR, RevPAR, and occupancy. The market assessment of the segments under study allowed the client to assess the most optimal mix to be included in location.
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Assessment of Retail Real Estate

A study for a large real estate company to assess leasing pricing strategy for Saifi Village, Beirut Souks, and the Foch / Allenby area. The project entailed to provide an overview of malls considered to be competition including retail mix, units sizes, foot fall among other pertinent issues. Identify the rental rates for retail real estate in competitive malls. Identify the rental rates of street front outlets located in Foch/Allenby, Park Avenue, and Saifi neighborhood. Gather and validate relevant data. Methodology: Desk research, Mapping outlets at competitive malls, In-depth Interviews with mall developers, and In-depth Interviews with retailers.
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Benchmarking Residential Real Estate

A study for a large regional holding group with specialties in retail, leisure, and real estate. The study aimed at understanding the market situation with regards to residential real estate and to benchmark the service charges and services of existing master community projects in comparison to a project that they are constructing. InfoPro extracted from its own Real Estate Databases, real estate projects that are similar to the project under study. In-depth interviews with the developers and facility community managers of these projects.
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Competition Analysis of Real Estate Assets Management and Valuation

A study for a Holding real estate company. The company was interested in developing a software related to Real Estate Assets Management and Valuation. The study assessed the following: The competition in the global and local Real Estate Portfolio Management Software market, the offering of the competition, products available in the Lebanese market. A mapping of the competition was conducted through desk research and in-depth interviews.
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Economic Growth Assessment Study

An Economic Growth Assessment (EGA) study for Social Impact, USAID’s monitoring and program management arm. Assess economic sectors that USAID have supported as part of their program and emerging sectors which might be the focus of USAID in the future. The economic sectors assessed under the mandate were Agriculture / Agri-Food, Tourism and hospitality, Engineering/Construction, Finance, ICT, Environment, Renewable Energy, and Health. All initiatives undertaken by USAID were reviewed and compiled economic data pertinent to the economic sectors under study. Key Informant Interviews with 80 firms working in the targeted sectors and provided USAID with a report across each sector highlighting opportunities for economic growth and specific interventions to be undertaken.
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Construction Value Chain

A study for the World Bank Group and Global Development Solutions (GDS) to conduct value chain analysis of the construction sector, especially residential building materials inputs. Assess the readiness of the sector to take advantage of the future reconstruction in Syria and determine employment creation opportunities. Survey access to finance among micro, small and medium enterprises. Methodology: Collecting background research and figures on the construction sector. Mapping stakeholders and entities to create a value chain. In total, 282 key players were interviewed.
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Workforce Gap Analysis

A survey to assess the labor market in general and across a select number of sub-sectors was commissioned by CHF Lebanon. Supply and demand of skills, job availability and labor supply were assessed, and mismatches identified. The study also assessed the challenges that youths are facing in gaining employment and how to prepare them for the labor market. SWOT analysis of all sub-sectors under study and proposal for a medium to long term course of action to be followed. Methodology: Desk research, focus groups with youths, a survey with a representative sample of private sector companies, in-depth interviews with recruitment agencies, technical and vocational institutes, and economic experts.
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Concept Test and Competition Analysis of a real estate mixed project

A real estate supply and demand analysis to assess the optimal mix of the types of residential units and a projection of their respective absorption rates. The client intended to develop a four-season mountain resort featuring hotels, international ski slopes and a golf course and other recreational and sports activities. The aim of the analysis was to assist the master planners in the assessment of the unit mix ratio and ultimately in the design phasing. The mandate entailed identifying the demand drivers for the various types of complementary businesses likely to be located in the resort, the retail categories that they belong to, and their incentive requirements and potential size of operation in order to forecast the retail mix allocation in the project master plan. Methodology: Desk research exercise, in-depth interviews with government ministries, tour operators located in Arab countries, hotel / resort directors and managers, prominent retailers, and restaurant owners.
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